Should Your Winery Engage a PR Agency to Amplify Its Message?

During these unprecedented times of the COVID-19 pandemic, winery doors were abruptly shut to the public. There has been a scramble to revisit – or reinvent – one’s approach to public relations, marketing, and communications, in order to stand out among the crowd of wineries clamoring for sales, especially direct-to-consumer. Partnering with a public relations […]

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“Most impactful was that regardless of circumstances, human connection matters most. Madrigal’s wines are the threads that unite people, whether it be during a pandemic, a celebration, or everyday life. Chris Madrigal and his family personify ‘Nuestra Sangre,’ the bond that holds everyone together, especially in this unprecedented time of challenge.” *CLICK HERE TO READ*

2017 Biltmore Reserve Cabernet Franc

Biltmore in Asheville, North Carolina, whose French-style château home and surrounding landscaping were designed by architect Richard Morris Hunt and landscaper Frederick Law Olmsted, has been a leader in hospitality and sustainable, field-to-table practices since the estate’s inception in 1895. It continues to operate today as a family-owned, self-sustaining 8000-acre estate and National Historic Landmark. […]