Should Your Winery Engage a PR Agency to Amplify Its Message?

During these unprecedented times of the COVID-19 pandemic, winery doors were abruptly shut to the public. There has been a scramble to revisit – or reinvent – one’s approach to public relations, marketing, and communications, in order to stand out among the crowd of wineries clamoring for sales, especially direct-to-consumer. Partnering with a public relations […]